About nikki
The person behind the strategy.
I help business owners cut through the noise, see the big picture, and move forward with a clear plan. More than a marketer, I'm a strategic partner who genuinely cares about your success.
A little background
How I got here.
I’ve spent more than 17 years in digital marketing, branding, websites, social media, and strategy. I’ve seen trends arrive, disappear, and return with a new name.
What hasn’t changed much? People need to understand what you do, why it matters, and whether they trust you. A clever tactic can help, but it can’t do that work for you.
I’m good at seeing the connections inside someone else’s business—the thing they’re trying to say, the audience they’re trying to reach, and the decisions that would make everything feel less tangled. With my own ideas, I’m just as capable of overthinking them as anyone else. That’s part of why I’m interested in this stuff.
This channel is where I share what I know and stay curious about what’s changing: marketing, AI, content, careers, creativity, entrepreneurship, and the internet we’re all trying to live and work inside.
out of office
I'm usually riding horses. planning my next trip with my husband, going down an unnecessary research rabbit hole or reorganizing an idea that absolutely did not need its own spreadsheet.
where i help
Turning big ideas into real progress
Digital Strategy
Get a clear, realistic plan for growth that fits your goals.
Strategic, conversion-focused websites that actually work for your business.
Websites
Messaging and content planning that connects with your audience and supports your goals.
Content
A strategy that fits your business (and your capacity so social media feels more manageable and intentional.
Social Media
“Highly recommend working with her!”
Jocelyn Parkhouse, Owner, Honey Hair Co.
“I can’t say enough great things about Nikki! She did an amazing job creating our Honey Hair Co. website. Not only is her work beautiful and easy to navigate, but she was also so patient and understanding throughout our long (and sometimes chaotic) build process. Nikki stayed organized, was incredibly prompt with every update, and carried herself with total professionalism from start to finish. I’m so thankful we had her expertise to bring our vision to life.”
YOUR NEXT STEP
Tell me what you’re working through
You don’t need to have it all figured out before reaching out. Tell me a little about your business an what you need help with, and we’ll take it from there.